Wednesday 10 October 2012

Amazon Case Study


Amazon


Who owns the site?

Amazon was founded by Jeff Bezos, who is also the chairman, president and CEO of the company. So its safe to say that he owns the company. 





Do they have any traditional media businesses? 

They do have a modern day media business, that in a couple of years might be seen as traditional. They own the movie, television and game renting and streaming company Lovefilm. Lovefilm is a UK based company which was founded in 2002 and then bought by Amazon fully in 2011. Lovefilm is available on smart televisions, game consoles, and computers. It reaches out to 2million customers. Has become one of the leading dvd rental services in the Uk and Europe through growth and also through acquisitions of companies. Revenue is generated from users paying for subscriptions, and also advertising space.  
Amazon also owns the internet website Imdb, which is the wikipedia for everything media based. It was launched in 1990 and was bought by amazon in 1998. As of August 22nd, IMDb had 2,280,354 films and 4, 780, 533 personalities in their databased. Revenue is raised from advertising . 

What other internet sites do they own?

They own the websites lovefilm and IMDb as preciously stated. They also own the other sites, in the screenshot below. 












What is its revenue? 

Amazon's current revenue is $48.07 billion (US dollars). Which is an increase from the previous year. These financial figures are correct as of the financial year 2011. 

What is its overall worth ?

It depends on what you want to see as the worth of the company, whether its the amount of profit it makes, or the value of its assets. Amazons assets total to $25.27 billion (US dollars). These financial figures are correct as of the 2011 financial year.

Five key facts about the institution. 

  • Started out as just an online book store. 
  • Sometimes have different prices for the same product 
  • Came out with their own video on demand service - amazon unbox
  • Have expanded into film production, producing just 1 film. 
Quotes

If you look at our corporate culture, we've always had a customer obsession and we've always been pioneering. - Jeff Bezos

We were hoping to build a small profitable company. And of course, what we've done is made a large, unprofitable company. - Jeff Bezos

Perhaps the single most dramatic example of this phenomenon of software eating a traditional business is the suicide of borders and corresponding rise of Amazon. - Marc Andreessen

Corporate Homepage information 






















Amazon info-graphic



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